Tracking & Regulations

Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.

Google Analytics 4 (GA4) – what is causing affiliate data to look so different and what can you do to manage this?

The release of GA4 has brought a host of changes that have impacted the way that affiliate channel performance is reported and analysed.

19th Aug 2024

Google restricts click trackers for Google Ads: Impact on Awin Publishers

Google strengthens privacy; learn how this affects you and ensure compliance for continued ad campaign success.

10th Apr 2024

Navigating GA4 changes – explaining what they mean for Awin advertisers

With the introduction of Google’s attribution model, GA4, we explore what’s new and how it may impact your ability to effectively measure affiliate activity.

27th Nov 2023

GDPR and ePrivacy Whitepaper

GDPR was a once in a generation opportunity to rethink data protection laws across Europe.

Data Privacy11th Oct 2023

How Apple’s iOS 17 update affects affiliate tracking and what to do ahead of Q4's peak

Apple’s latest privacy update in Safari promises to make it harder for marketers to track their campaigns. Learn how to soften the blow ahead of Q4’s peak.

Compliance11th Aug 2023

What the CAP code means for ASA compliant affiliate marketing

The ASA has issued guidance about affiliate marketing. In light of the changes, what are the implications for ASA compliant affiliate marketing?

Strategy and best practices26th Jul 2022

Compliance: Awin’s application process and joining fee

Compliance in the affiliate industry is one of the most important elements of the channel, to ensure its growth, reputation, and reduce unethical activity.

Compliance19th Nov 2019

Awin Thoughts: What the Facebook Like Button GDPR case ruling tells us about joint control

One year after the GDPR deadline, a landmark ruling has shed light on the responsibilities companies have in how they work with each other and process data.

14th Aug 2019

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Tracking & Regulations

Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.

Google Analytics 4 (GA4) – what is causing affiliate data to look so different and what can you do to manage this?

Google restricts click trackers for Google Ads: Impact on Awin Publishers

Navigating GA4 changes – explaining what they mean for Awin advertisers

GDPR and ePrivacy Whitepaper

How Apple’s iOS 17 update affects affiliate tracking and what to do ahead of Q4's peak

What the CAP code means for ASA compliant affiliate marketing

Compliance: Awin’s application process and joining fee

Awin Thoughts: What the Facebook Like Button GDPR case ruling tells us about joint control

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Awin Access

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Content Creator or Influencer

Editorial & Media Sites

Technology Partner

Other Publisher Types

Advertiser Directory

Market Insights

Case Studies

Product Releases

Advertiser Success Center

Partner Success Center

Publisher Newsletter

Awin Report

ThinkTank Global 2025

FAQs

About Awin

Careers

Newsroom

Privacy

Publisher Terms

Compliance

Diversity, Equity & Inclusion

Tracking & Regulations

Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.

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