Awin Partner Top 10s – One-Click Tech Partners
Written by Martyna Hobson on 5 minute read
We spotlight the wide range of problem-solving tech partners you can launch in a single click through the Awin MasterTag.
Tech partners have been nothing short of a masterstroke for the affiliate channel, enabling advertisers to solve a host of ecommerce challenges with innovative solutions that would take heaps of time and investment to build in-house.
Awin’s tech partner directory offers purpose-built options for everything from conversion rate optimisation to referral marketing, interactive shopping to cart abandonment, brand partnerships, and more.
Thanks to the Awin MasterTag, many of these solutions can now be launched in a single click. To give you a taste of Awin’s extensive network of one-click activation partners, we’ve dedicated our latest Top 10 feature to them.
If you’re a current Awin advertiser and keen to find out more about each of these partners or want to work with them, simply click the link featuring their affiliate ID and it’ll take you through to their profile page on the Awin platform once you’re logged in.
Cart abandonment might be online retail’s trickiest challenge, but RECOVA views every exit from a website as a second chance. More miraculously, the tech partner’s highly successful approach is predicated on not only converting visitors at risk of abandonment but getting them to spend more. Its unique recovery mechanism focuses on visitors clicking ‘back’ after landing on an advertiser’s site. From here, the technology delivers a range of AI-powered recommendations to convince them to stay on-site and convert, often with a bigger order. Recent triumphs include boosting Tefal’s conversion rate by +23% over Black Friday.
Intent.ly is the place for on-site prompts and messages, brand-aligned and timed to precision. Each overlay, email, and on-site notification is designed to engage customers at the right moments and turn their journey into a conversion. Advertisers speak highly of intent.ly’s granular targeting capabilities, seamless integration methods, and ability to personalise messages for maximum impact.
German tech partner Usemax offers a comprehensive range of solutions for segmenting audiences and delivering personalised campaigns. Advertisers can tap into a network of over 1,000 partners to drive awareness with display advertising, boost their retargeting acumen with email, or leverage Awin’s one-click activation for on-site activities such as recommendations, gamification, and upselling. In any case, usemax’s approach revolves around analysing visitors and audiences, recognising their intentions, and delivering the right message to drive the advertiser’s goals.
Leveraging your existing customers to acquire new ones seems like a no-brainer, and Soreto has just the solution. Its social referral technology seamlessly integrates with key touchpoints like your thank you page, emails, and account area, where happy customers are encouraged to recommend your brand for a discount. Retailers like Roman have used Soreto for referral campaigns that present customers with simple sharing tools via full native formats. It offers the perfect mix of recruiting brand ambassadors, rewarding valuable customers, and powering cost-effective acquisition.
For over a decade, advertisers have used SaleCycle to analyse visitor behaviour and grow sales without having to boost their traffic. The tech partner has recently revamped its offering to create an end-to-end approach to customer interaction, comprising of solutions for reaching, retaining, and re-engaging customers, depending on the advertiser’s needs. Among several Awin success stories, SaleCycle drove 2,000 extra sales per month for Vodafone through a two-stage abandonment campaign involving email and on-site remarketing.
Contester closes the gap between your influencer activity and where sales happen by enabling creators to host shoppable live videos on your website. Favoured by leaders like Nike and Samsung, and purpose-built for affiliate marketing, its technology allows influencers to publicise a live stream on their social networks and bring audiences over to your ecommerce platform. From here, Contester’s dynamic, interactive experiences keep shoppers connected to your site, making it easier to find and purchase the products on show.
Over 10,000 ecommerce sites use ShopForward to grow their sales via targeted paid media campaigns. Its proprietary bidding algorithms and product data optimisations focus on maximising traffic and sales across Google Shopping, Bing Shopping, paid search, and ShopForward’s own network of comparison sites. Crucially, ShopForward guarantees incremental results by designing campaigns that complement the advertiser’s own efforts. On top of one-click activation, users benefit from hassle-free ongoing management and total control over CPA percentages, keywords, and other measures.
Virtual shopping assistant Envolve Tech helps advertisers create an experience that competitors can’t match. Available 24/7, the on-site technology separates queries that require human intervention from those that can be put into an automated sales funnel. With the latter, AI is used to analyse customer language and recommend suitable products, the use of which triggers a CPA. There’s a second side to Envolve Tech’s benefits, too, with the data gleaned from its conversations helping to spot sales opportunities and areas for refinement.
Serve detailed and hyper-personalised product recommendations to your shoppers with Help Me Choose A.I. Replicating the role of an in-store assistant, the technology asks all the right questions to produce tailored groups of suggestions, complete with detailed information on features, details, and pricing. Its approach complements goals like acquisition by helping new customers navigate ecommerce sites and guiding them to the right products.
Site personalisation and cart abandonment specialist Upsellit has an array of solutions for increasing conversion rates and stretching spend, from AI-powered recommendations to tactical alerts based on real-time behavioural data. Away from the website, advertisers can also explore remarketing optimisation through email, SMS, and push notifications, and numerous tools for fixing issues with coupons and monitoring their usage.
If you’d like to browse Awin’s full catalogue of technology partners head over to the directory to discover more.
