Choice, Control, Customisation: Proving the Effectiveness of Affiliate Marketing in Uncertain Times
Written by Lucy Palmer on
Consumer spending habits are shifting in the face of economic uncertainty. Find out how performance marketing can help you deliver a healthy ROI in 2025.
In these uncertain times, your marketing budget works incredibly hard to achieve a healthy return on investment, especially when big-tech just isn’t cutting it. With 75% of digital ad spend going to Google, Meta, and Amazon, despite diminishing returns, it leaves us wondering: are you getting value for money?
There is another approach. One that puts you firmly back in control: Partnerships.
At Awin, we help brands collaborate with a diverse network of partners on a cost-per-acquisition (CPA) basis. This approach is budget-friendly and effectively drives sales. In fact, advertisers who use the Awin platform can achieve a £14:1 ROI.
Discover how affiliate marketing can transform your strategy. Download our white paper, delivered in partnership with PMW, Choice, Control, Customisation and take back control of your marketing.