How will AI impact affiliate marketing?

On this month’s episode of Awin Talks Rob speaks to Affiliate.ai’s founder Rob Berrisford. 

Rob’s had a long and varied career in the affiliate industry working for agencies, publishers and tech solutions. In that time he’s come to understand many of the key issues and dilemmas that are holding affiliate back from taking a larger slice of the advertising pie. 

And with his new venture, Affiliate.ai, he thinks he has the solution to some of those fundamental hurdles.  

Artificial Intelligence has the potential to disrupt and transform countless industries and professions, and affiliate marketing is just one of them. With his new company Rob has pinpointed one of the ways in which AI might enact this transformation.  

Instant Assistant promises to make analysing and understanding your affiliate data that much simpler. Rather than wasting time on manual spreadsheet analyses of performance, Instant Assistant can provide immediate analysis of your affiliate activity in response to direct queries.  

Rob details how the idea for the solution came about, what other aspects of the industry could be improved via AI, and what the future role of an affiliate marketer empowered by AI might look like. 

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