Every quarter, we introduce a fresh set of features to empower you. Our teams have been working hard to develop powerful additions to our platform, bringing you a total of eight new features.
These updates incorporate brand new features crafted to personalize your experience within Awin’s affiliate platform and gain comprehensive insights into affiliate campaign performance for a big impact. We’ve also enhanced existing features to help you automate technical processes. All features have been designed with your needs in mind, aimed at boosting your success and nurturing stronger partnerships. In this blog, we're highlighting three standout affiliate marketing features from Awin’s Spring Release.
Unlock success with our newest affiliate features
- Enhanced publisher profiles
Good news if you’re an advertiser, because finding your perfect publisher match just got even easier. Kick back and enjoy spending less time scrolling, as you can now view key publisher details such as region, sectors and preferred promotional type highlighted in vibrant orange, when the publisher's profile page matches with your brand. Additionally, you’ll be able to clearly see the performance of publishers in the same region as you, so you know exactly what you can expect from the partnership.
Available for all Advertisers
- Automatically validate sales with Zapier
Ever wondered what it feels like to have extra time to focus on your affiliate strategy? Well, ponder no more. Say hello to Zapier, a powerful third-party platform connected with 5000+ other apps including ecommerce plugins and CRM tools. This opens many doors for both advertisers and publishers wanting to automate their workflows. There is no one size fits all approach as the platform is limitless; connect your Awin account with your free Zapier account to start seamlessly auto-approving transactions, automating the inventory process, workflows for emails and much more. The best news is, you don’t need a developer, so you can immediately start passing your tedious day-to-day tasks over instantly – giving you heaps of time back.
Available for Advertisers on Accelerate and Advanced Plans as well as Publishers
- Sustainable tracking – Deferred click measurement
Could our already industry-leading futureproof tracking possibly get any better? Yes! We've taken it up another notch by becoming the first platform to integrate an additional layer of security into the Awin MasterTag. This ensures that your commissions are accurately tracked at all times, even when browsers block certain click parameters. You’ll be pleased to know we’ve already made these improvements and there is nothing you need to action providing you have the Awin MasterTag in place.
Available for all Advertisers
Get more from Awin’s Spring Release
Want to find out more about our other new features that we have launched this Spring? We’ve got more in the bag, including our powerful incrementality report that’ll help you understand the true impact and value of your partnerships. To keep up to date with Awin’s latest affiliate technology or explore features from a previous release, head to our Seasonal Releases web page.
Plus, make sure to register for our Feature Focus Webinar on May 29 to discover expert tips and strategies on maximizing the benefits of our new advertiser features.
Alternatively, if you're not already using Awin’s platform and you're a marketer or business owner seeking access to cutting-edge affiliate marketing tools, explore Awin's plans.
