Affiliate Summit West and Creator Economy Live are top affiliate and influencer marketing conferences for partners of all shapes and sizes.
Across the two conferences at Caesars Forum, advertisers, agencies, tech partners and publishers can connect with Awin and ShareASale from January 15-17, 2024, to learn how our leading martech platforms can help your business generate more ecommerce sales and revenue with partnerships.
Affiliate Summit West
Exhibit Hall
Centrally-located on the exhibit hall floor, speak to our team members at the Awin and ShareASale booth #328. Learn how you can leverage 270,000+ active partnership opportunities, dynamic marketing strategies and innovative technologies for more sales and revenue at an average 16:1 return on investment.
Sessions
Navigating Ecommerce: Challenges, Insights, and the Role of Affiliate Marketing
David Lloyd, CCO | January 16 at 12:15pm PST | Advanced Affiliate Marketing Track
Dive into the dynamic ecommerce world, where big tech platforms pose significant challenges for advertisers, from brand safety to data privacy and transparency issues. While some view affiliate marketing as a compelling alternative with potential for enhanced ROI, questions linger about its reception among online brands. To address these concerns, Awin engaged Forrester Consulting to investigate affiliate marketing's true potential and debunk misconceptions. Surveying over 650 director-level and above respondents across industries, responsible for managing marketing budgets, affiliate marketing, and tech platforms, the findings offer valuable insights. Together with Martech Record's Mike McNerney, David will share an exclusive preview of these discoveries.
Step into the Future: Unveiling the Power of Partnerships, Technology, and Expertise
Lisa Chaikin, Vice President Marketing | January 17 at 11:00am PST | Main Stage (Summit 206)
Join Lisa for this keynote panel and get ready to ignite your marketing game. Together with other C-suite marketing experts, Lisa unravels the dynamic affiliate landscape of tomorrow. Brace yourself for a discussion on the pivotal role of technology in shaping partnerships, and discover why sharpening your marketing prowess is essential to success.
The Benefits of Brand to Brand Partnerships
Stephanie Appel, Team Lead Agency Partnerships | January 17 at 1:00pm PST | Breakout 1 (Summit 212)
In this engaging panel discussion with Stephanie, you'll discover the benefits of brand partnerships and learn why leveraging this channel is a must for your brand.
Creator Economy Live
Exhibit Hall
New platforms, changing algorithms and an ever-evolving digital landscape make it increasingly difficult to track the performance of influencer campaigns. Stop by booth #300 so our team can show you how Awin and ShareASale’s integrated affiliate marketing influencer solutions help brands manage creator partnerships, deploy spend at scale, and report on the return – a critical element for online businesses.
Session
Influencer Amplification: Leveraging Influencers for Holistic Brand Integration and Beyond
Carissa Flinders, Team Lead Influencer Partnerships | January 17 at 1:45pm PST | Breakout 1
With six to 50 touchpoints before a sale, influencers fill a gap where traditional methods may fall short. Join Carissa for this panel discussion to learn how top brands incorporate influencer and creator content at every funnel stage and see how influencers support different internal teams in their business.
