Awin Talks: Exclusive preview of the Awin Report 2021

The Awin Report is our annual look at the state of the global performance and partner marketing industry and, given the last 12 months, the new publication has a lot of ground to cover. 

With the new edition of the Awin Report due to launch soon, we decided to provide Awin Talks listeners with a sneak preview of what can be found in the annual industry guide. 

Rob and Kevin discuss the need for a format refresh, the overarching themes of this year’s report and what the last year has told us about the nature of the affiliate marketing model. 

This month’s podcast also features some of the numerous audio interviews you’ll be able to find in the various chapters of this year’s report. 

First, regular Awin Talks co-host Joelle Hillman speaks to electronics retailer ao.com’s Eilidh White about the UK digital and affiliate marketing sector in our Meet the Market segment. 

Then, Awin UK’s Business Development Director Michelle O’Sullivan chats to Steve Bryant, Managing Director at performance marketing agency ThoughtMix, about why the small business and micro-SME sector is such an exciting area to be in at the moment from a partner marketing perspective. 

If this has whet your appetite for more great content, then look out for the launch of the Awin Report 2021 very soon…