
How to strike the right marketing tone during the crisis
These are tricky times. We're learning how best to market our businesses while respecting the lives and vulnerabilities of consumers.
These are tricky times. We're learning how best to market our businesses while respecting the lives and vulnerabilities of consumers.
Start the year as you mean to go on with Awin’s insights into finding your niche and the art of promoting yourself in the dynamic world of affiliate marketing.
No matter the size of your business, there are several key aspects to understanding and running a good affiliate programme.
Affiliate marketing enables media owners like The Independent and Shortlist Media to maintain their editorial integrity whilst increasing revenue streams.
Finding the best affiliate marketing programme is crucial to your success.
Since the globalisation of the new Awin platform our objective has been to provide as much transparency for publishers as possible.
In the second part of our two part series, we explore the next steps on the path to becoming a fully-fledged affiliate.
Conversion is at the heart of affiliate marketing and the channel is perceived to offer a functional route to market.