Why businesses should use TikTok marketing
Social media newcomers TikTok are making a serious impact on the everyday netizen and the businesses trying to reach them.
Affiliate Marketing
Using the Awin Group’s extensive and unparalleled network data, our affiliate marketing articles provide in-depth analysis and insights into the industry.
Posts
How to market to Gen Z and millennials
One is the largest generation in the US and the other is shaping expectations for brands — so how does marketing to Gen Z and millennials really work?
Building a coupon marketing strategy
With more shoppers making the most of their purchases online, many focused on finding the best deals, coupon marketing is becoming more important.
The best WordPress affiliate plugins
When done right, affiliate marketing can be highly lucrative. However, to be successful you need the right set of tools. This is where plugins come in.
Channel Sales and Partner Programs
Affording businesses the opportunity to expand their reach relatively risk-free, we explore the benefits of channel sales and partner programs for retailers.
Effective Ways to Promote Products
Choosing the right approach to advertising your business is essential to its success. Read our guide on the most effective ways to promote your products.
What is conversion rate optimization?
Conversion rate is a key success indicator on your website. Read our guide on how to ensure your conversion rate is optimized to achieve your website goals.
What is banner advertising?
Banner advertising is an essential and powerful stream of marketing; find out how to create an effective campaign with our up-to-date guide.
