Adblocking and affiliate marketing
What’s the impact of adblocking in 2017 and how can affiliate marketing ensure it avoids the growing adoption of ad-stopping software?
Market Insights
As the largest global affiliate network, we offer unparalleled access to our whitepapers, sector trends and editorial publications. It's our mission to provide the most comprehensive affiliate marketing insights you'll find anywhere online.
Posts
The GDPR: One year to go
New legislation aimed at changing European data privacy laws is set to significantly disrupt the digital marketing industry. With one year to go, what should businesses be doing to ensure they’re compliant with the new Regulation?
Social Media & Influencer Marketing for Non-Retail Industries
Social media and influencer marketing might be associated with ecommerce and retail brands, but these powerful tactics readily apply across all industries.
The impact of Black Friday on Christmas trading
With Black Friday now established as the key trading day in the e-commerce calendar, how is this retail event impacting the affiliate channel?
Futureproofing fast fashion in the affiliate channel
With fashion one of the biggest affiliate success stories, what is the rise of the influencer teaching us about how to work with publishers in 2017?
New and existing customers in the affiliate channel
As affiliate programs capture more and more data, what are the metrics that advertisers and networks using to determine how to set commissions?
Affiliate Marketing trends for 2017
Awin casts its eye over the key trends it expects to shape the way advertisers run affiliate programs in 2017.
Six Cyber Weekend trends
With the dust settled on the busy Cyber Weekend period, what does the performance of thousands of affiliates tell us?
The importance of understanding content vs. conversion
As a channel that has been premised on conversion, it has been the key unique selling point of the affiliate channel since its inception.
Why advertisers should be rewarding on influence
Influencer marketing is a buzzword that has been growing over the past couple of years.
Affiliate marketing trends 2017
What will the affiliate landscape look like in 2017 and what are the key affiliate marketing trends that will shape Awin’s development this year?
Cross device foundations
We discuss how advertisers can use Awin's deterministic cross-device transactions to facilitate paid for conversions via the affiliate channel.
