These obstacles include the forced closure of stores, supply chain disruption and seasonal stock lying unsold in warehouses.
However, the dilemmas thrown up by social distancing have also afforded opportunities for those that have embraced digital. Online fashion sales have spiked and, for those nimble brands able to adapt their offering in this new reality, affiliates prove to be a key partner for continuing to connect with fashion consumers.
In our latest global sector-focused webinar, Awin's Jesse Ashkin offers a glimpse into the latest fashion trends our networks have been tracking recently, and speaks to a mix of advertiser and affiliate partners to find out more about their experiences, opinions and predictions for the fashion industry.
Fashion industry experts on the panel:
- Sarah Koop, Project Manager Performance Marketing at About You
- Angie Burnett, Retention and Affiliate Marketing Manager at Jane.com
- Jill Eelman, VP Partner Growth at Lyst
- Emily Ferguson, eCommerce Director at Marie Claire and Marie Claire Edit
Thank you to our esteemed panelists for the expert insights and strategic guidance provided to attendees during this webinar. For more information on our panelists and their companies, including how to partner with them across our platforms, please contact them by clicking on their name above, or email Jesse Ashkin.
For other webinar insights - including telco & services, retail and travel - as well as wider information on COVID-19, please visit our information hub.