Insight of the Month: Can Optimal Affiliate Tracking Boost Your Performance?
Tracking upgrades will help your futureproof your affiliate program, but can they also help you perform better?
Tracking & Regulations
Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.
Posts
5 Reasons Why Good Tracking Benefits Your Affiliate Partnerships
In light of Awin’s Conversion Protection Initiative, a mix of partners share why tracking upgrades are so beneficial to advertisers.
Google Analytics 4 (GA4) – what is causing affiliate data to look so different and what can you do to manage this?
Awin’s Global Head of Customer Success, Gareth Powell, explores how GA4, may impact your ability to effectively measure affiliate activity.
Awin Partner Top 10s - Tracking & Attribution Solutions
Explore the top affiliate tracking and attribution solutions to minimize data discrepancies and gain deeper insights into what drives your business.
Insight of the Month: The Early Impact of Google’s Site Reputation Abuse Update
We share an exclusive before-and-after account of the clampdown on sites deemed to have fallen foul of Google’s spam guidelines.
Google restricts click trackers for Google Ads
Google strengthens privacy - learn how this affects you and ensure compliance for continued ad campaign success.
Unlocking the Power of Server-to-Server Tracking with Stape
Say goodbye to browser limitations and ad blockers, and hello to enhanced control, efficiency, and reliability in data tracking and analytics.
How Apple’s iOS 17 update affects affiliate tracking
Learn what you can do to prevent the iOS update from affecting your affiliate activity before Q4’s peak.
