Mounting economic pressure means less sales but boosts to AOV
Dwindling consumer confidence will lead to shifting shopping habits that place sustainability and value-for-money front of mind this peak trading quarter.
Industry Insights and Seasonal Trends
Learn more about the latest industry insights and seasonal trends that are shaping the affiliate channel and how this will impact your program.
Posts
World Cup to drive longest Cyber shopping campaigns ever
The FIFA World Cup kicks off in winter for the first ever time, breaking a 92-year-old precedent. So, how will the biggest sporting event affect peak trading?
Webinar: The future of affiliate attribution
What are some common dilemmas affiliate marketers experience around attribution, and how can SingleView solve them?
How affiliate marketing's resurgence is giving big tech a run for its money
Adam Ross explores why affiliate marketing bucked the trend in 2020, with the industry putting on healthy 10% growth.
Getting ready for Black Friday: Small business guide - part two
In part two of our SME guide, Awin’s Account Consultants explain how to make the most of the Awin platform to ensure optimal programme performance.
Getting ready for Black Friday: Small Business Guide – part one
It can be daunting for SMEs to know how to approach Black Friday promotions. Our guide is designed is to lay the blueprint for a profitable peak period.
Preparing for Peak: The CSS opportunity for retail brands
With retailers facing the most important Golden Quarter in years, the affiliate CSS space offers a huge opportunity for driving valuable sales and revenue.
A Guide to Seasonal Opportunities
Planning your marketing activities is key for every marketer. Here’s how to make the most out of them.