Awin Thoughts: The value of authenticity in the age of consumer disloyalty
As potent symbols of loyalty go, Greyfriars Bobby is hard to beat.
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Awin Thoughts: Diversity in affiliate marketing is more than a box-ticking exercise
Translating hot air into action isn’t necessarily difficult, but it requires focus, effort and commitment.
Awin Thoughts: Pivotal US affiliate study underpins importance of industry collaboration
A pioneering piece of work is set for release in the US next month that will measure the size of the affiliate channel there for the first time.
Understand the true value of every touch point on the path to purchase
Awin and SingleView announce exclusive partnership.
Awin Infographic: Social Media Shopping Habits
Based on an ongoing study carried out over the course of a year, Awin analysed the social media shopping habits of 2,264 people over the age of 18.
Awin launches third annual cross-sector conference, ThinkTank UK.
Following on from the success of The Affiliate Code in 2018, Awin's third annual conference, ThinkTank UK, will take place this June.
Are you mitigating the impact of ITP with Awin’s server to server tracking?
As ITP 2.1 moves out of beta, Awin calculates its exposure and will seek to recover lost commissions from advertisers who don't comply with the tracking policy.
The Media Kit: The Must-Have Marketing Accessory
Consolidate your website and build advertiser relationships with the aid of a tried and tested marketing must-have - the media kit.