On 3rd and 4th September, the affiliate industry pumped up their tyres and polished their helmets to cycle 180 miles from London to Paris in 24 hours. A team of 20 Awin staff joined the group to raise funds for our charity partner, Mind.
Travel is an industry of growing saturation and competition. 2017 has been a challenging year for the wider UK travel market, with the pressure of a weaker pound and political instability sending some big companies into administration.
Despite this, data indicates a strong underlying demand and positive picture . Last year, Awin delivered five million travel sales with a total booking value of £656 million. The power of the affiliate channel led to a 28% increase in sales and 11% increase in clicks, driven by a surge in demand for local holidays and airport transfers.
Awin has released a new voucher attribution feature on its platform, further enhancing its suite of powerful tools and technology for influencers and bloggers.
Now that the issues we experienced are behind us, I'd like to share what happened, what we did to address it and what we'll do to ensure we do not see a repeat
Following the launch of our partnership with the Axel Springer Plug and Play Accelerator in March 2017, Awin has participated in two recruitment batches.
The recent Mac OS and iOS 11 update, Intelligent Tracking Prevention (ITP), causes alarm across the advertising industry with very few clear cut answers so far.
Global Events Calendar
Stay informed on all Awin events, awards, and industry, sponsored and attended events across the year and add key dates to your own calendar.
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