Awin Talks: Singles' Day review, Black Friday preview
We're talking about the early results from China's Singles' Day and looking ahead to Black Friday 2021 now November's peak shopping season has begun.
Market Insights
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Posts
Awin Talks: What does BT’s new digital strategy mean for its affiliates?
On this episode of the podcast, we’re joined by BT’s Digital Affiliate Manager, Jimena Vergara-Lincoqueo, as she tells us about their recent strategic shift.
Instagram makes affiliate marketing accessible to everyone
All Instagram users will be able to share links in Stories, eliminating the need for 10K followers for actionable content.
How to qualify your affiliate links with the “sponsored” link attribute
Learn why flagging your affiliate links with rel="sponsored" is important for your performance and how Awin tools make adding this attribute easy.
Are you getting the most out of Awin’s tools and tech?
We explore useful advertiser tools you may not be using.
What is customer acquisition cost (CAC)?
It’s impossible to grow your business without attracting new clients, but how much can you expect to spend on customer acquisition?
How Awin’s plug-and-play tech can safeguard your revenue ahead of peak trading: The 'action' phase
Getting customers to your site is only half the battle during Q4 - how can you then get them to buy something?
How Awin's plug-and-play tech can safeguard your revenue ahead of peak trading: The 'optimisation' phase
Q4's peak period will drive more traffic to your site than at any other time. But how can you ensure those customers are finding exactly what they need?
How to customise commissions using Product Level Tracking
Find out why product-level commissioning matters and how best to set it up with Awin's Commission Flexibility.
How to drive traffic to your website
Increasing website traffic can easily lead to more customers and higher profits. Learn how to drive traffic to your website effectively.
How to maximise the potential of your commissions
Learn how to best create your compensation structure, what to consider when setting publisher commissions and which tools Awin offers for this purpose.
Awin Talks: How are tech partners transforming the affiliate channel?
This week on the podcast we discuss how an influx of technology partners are transforming the perception of the affiliate channel.
