Simply giving a discount is not enough for Black Friday
Isabelle Estié, partner manager at Imbull, part of the Global Savings Group, explains why its important to be creative this Black Friday.
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Posts
Interview: finder.com speak about Black Friday
Stephen Davis, Performance Director at finder.com discusses predictions for Black Friday
Interview: Savings United discuss delivering on advertisers Black Friday objectives
Aftab Aslam, Head of UK Operations at Savings United shares his thoughts on Black Friday and what it means at his company.
Interview: Holiday Extras share their Black Friday predictions
Holidays Extras share their thoughts on global retail events like Black Friday and the impact they have on the decisions and activities within the business.
Zalando Lounge on Black Friday and the Future of Global Retail Events
Brands following suit of Amazon’s Prime Day and creating individual sales days.
Enviou on Black Friday in Brazil
Staying up all night during the event, Black Friday is a big deal for Brazilian publisher Enviou and their clients.
Interview: Raging Bull predictions for the Golden Quarter
Raging Bull provide Black Friday predictions and benefits of their current programme in an exclusive interview.
The rise of Black Friday in Germany
In 2012, Simon Gall spotted a gap in the market for a one-stop shop for Black Friday deals in Germany.
The Golden Quarter Interviews: Click Frenzy with Grant Arnott
In the second of our November retail event interviews we discuss Australia's pre-eminent online retail event, Click Frenzy, with co-founder Grant Arnott.
The Golden Quarter Interviews: Singles' Day with Rick Parada
In the first of three interviews on November's global retail events, Awin talks to Rick Parada from popular shopping site RebatesMe on Singles' Day.
Click Frenzy: A uniquely Australian shopping event
Commission Factory CEO, Zane McIntyre, shares his thoughts with Awin on Australia's premier online shopping day.
Bravo Savings Network: Black Friday in the Italian Market
40% of Italians made purchases on Black Friday 2017, set to increase to 51% in 2018.
