Obierz właściwy kierunek w ramach Inicjatywy Ochrony Konwersji (CPI) Awin

The fact that Awin put so much emphasis on the best and most accurate tracking that is available in the market is going to help everybody in this industry propel forward.

Sarah Bundy, Founder, All Inclusive Marketing

Awin’s CPI has the potential to unlock new growth for the industry by delivering better tracking, better measurement and better results

James Little, Group Commercial Director, TopCashback

Better data means better decisions, stronger partnerships, and more revenue. We’re excited to help retailers make the most of this shift and prove how powerful their affiliate programs can be

Michael Jaconi, CEO, Button

So long as the uplift in cost comes with an uplift in value, our business is very supportive of getting the most accurate data possible because it helps us invest our money better.

Susan Armstrong-Payne, Affiliate Marketing Manager, Boots

Atolls is firmly behind Awin’s CPI. We believe it’s progressive steps like this which will secure the future of affiliate marketing

Gerhard Trautmann, CEO, Atolls

I think CPI will really encourage communication from people to think about their tracking more and so I’m a big fan of it.

Steve Brown, Founder & CEO, Moonpull

We are proud to support Awin’s CPI with its focus on improving the tracking integrity of our industry.

Gaurav Arora, Global Partnerships Director, Skimlinks

Good tracking is the foundation of a winning affiliate partnership. In a landscape where CFOs demand more volume at a lower cost, tracking isn’t just an advantage - it’s a necessity.

Andreas Andreou, CRO, Zilch