Where affiliate marketing sits within the wider digital mix
In his chapter for The Awin Report 2019, Seán Mahon from Equator shares how to secure affiliate marketing as an integral part of the wider digital mix.
Affiliate Marketing Trends
Read the latest trends in the affiliate marketing industry, showcasing insights from our range of advertiser, publisher, agency and technology partners.
Posts
Awin Talks: Turn the Talk discussion and meet the Industry Rising Star
Craig and Rob co-host the podcast with Awin colleague Clementyne Lavender, the recent winner of the Performance Marketing Awards' Industry Rising Star.
15 affiliate marketing stats in 2023 that show its value
Discover the value of affiliate marketing. On an anecdotal level, you may be aware of a trend or some changes happening in the business and marketing world.
Awin Talks: US data law discussion, worldwide ad spend figures, gaming reviews on TripAdvisor and Amazon
In episode four of Awin Talks, Kevin interviews US digital media attorney Gary Kibel about data privacy laws and how they may affect online businesses.
How affiliate marketing can enhance influencer marketing
Influencer marketing has grown in popularity and become significantly more mainstream over the past 12 months.
How Influencer Marketing is changing how brands advertise
Influencer marketing is the new king on the block. It seems everyone is talking about it, and the effect it has on marketing.
Smartphone Trends: Part Two
In part one of our mobile and smartphone trends update we analysed local smartphone data and drew some general conclusions about why certain territories around the world have embraced buying on handsets more than others. In this second part of our series we delve beyond the top level data and assess how more granular insights can help us to better understand general trends within affiliate marketing.
Affiliate marketing growth accelerates as advertisers plough £1.6bn into performance channels
The online performance marketing industry continues to see impressive growth with 2016 experiencing a 12% spike.
