Data Privacy

GDPR was a once in a generation opportunity to rethink data protection laws across Europe.

Bring out the bunting and light a candle. GDPR is a year old on May 25th and, like most one-year-olds, it’s yet to properly find its feet and hit its stride.

What trends does Awin think will play out this year that could have a serious impact on the future viability of the affiliate channel?

Eight months on, privacy advocates have claimed one of the first major scalps on key provisions of GDPR. And they don’t get much more high-profile than Google.

Now that the dust is settling in the new age of GDPR-style data privacy, what have we learned in the weeks since the landmark laws came into effect?

As the General Data Protection Regulation (GDPR) is coming into effect on 25th May, we have updated our publisher terms to ensure our network is compliant.

Before it is possible to understand your obligations under GDPR, it is important to understand whether you are a data controller or a data processor.

With one month until GDPR comes into force, it’s important publishers are clear on their legal obligations.