The coronavirus pandemic took hold of the UK in March. As the severity of the crisis increased, the public’s movements were gradually restricted with the whole of the nation being placed in lockdown since 23rd March.
At the beginning of April, Awin published a two-part article and webinar examining how Covid-19 is changing the way the we shop, outlining the ten shopping trends that were most prevalant throughout the online UK market.
One month later, society is growing evermore accustomed to the current situation and consumers have migrated online en masse for all of their purchase needs. As we are now relatively settled into this new way of life, how have our habits and preferences adapted? What sub-sectors are still experiencing large spikes in demand? And how did the Easter weekend affect our appetites?
Watch our latest webinar to find out.
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For any questions on the webinar and the team's research please feel free to reach out directly.
