Health brings +143% sales uplift for online DTC brands
As the pandemic brought upon multiple lockdowns, online consumer demand for DTC health supplements surged throughout 2021 via partner marketing.
Industry Insights and Seasonal Trends
Learn more about the latest industry insights and seasonal trends that are shaping the affiliate channel and how this will impact your program.
Posts
DTC flower power achieves 96% online growth year-on-year
Awin's insight series reveals how the pandemic has given rise to new sub-sectors improving online market share and driving growth via partner marketing.
DTC coffee sales get a caffeine kick with 105% year-on-year growth
It’s time to wake up and smell the coffee, Awin data reveals consumers spent over £500k on DTC coffee roasting brands in 2021.
Why finance advertisers need to embrace content publishers
As insurance regulations are changing the rules around incentives offered by the affiliate channel, we need to rethink the publisher mix within finance.
Brand-to-brand partnerships generate £1.2m in revenue for Awin clients
Facilitating over 200 brand-to-brand collaborations in 2021, we revisit some of the most successful #AwinningPartnerships of the year.
How 2021 tells us what to expect for the Telco sector in 2022
As consumers depend on reliable communications and desire improved online experiences, the telco sector continues to innovate and adapt as we approach 2022.
Euro 2020: Four key customer trends brands can learn from
We share key digital shopping trends seen across Awin’s data during the UEFA European Championship 2020 (Euros).
Webinar: The future of affiliate attribution
What are some common dilemmas affiliate marketers experience around attribution, and how can SingleView solve them?
