ThinkTank UK Agenda - Awin

We warmly welcome you to London. Treat yourself to a delicious coffee, look around and get to know your potential partners.

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Join us as we guide you behind the scenes of a user journey, demonstrating how Awin's tools empower marketers at each customer touchpoint. Discover the essential features that are creating compelling affiliate campaigns, and explore innovative new technologies set to shake up the industry.

Speaker:
Rosalyn Berrisford - Regional Managing Director, Awin

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Join our panel of AI and partnership channel experts as we explore the key innovations, challenges, and opportunities that have emerged since the start of the generative AI revolution. In this panel, we'll share insights on how organizations and individuals are leveraging AI and machine learning to test, learn, and succeed. We'll also discuss near-future trends and the steps we can all take to prepare for accelerating AI-driven change.

Host:
James Bentley - UK Strategy Director, Awin

Guests:
Meryem Arik - CEO & Co-founder, TitanML
Rob Berrisford - Founder, affiliate.ai
Gleb Lukicov - Machine Learning Operations Engineer, MLOps Community
Sri Sharma - CEO & Co-founder, Increasingly

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The affiliate and partnership channel continues to provide marketers with new and innovative ways to elevate their brand and drive growth. Join Awin's Global Account Management team and a panel of guests as they discuss the global trends and approaches that are redefining the channel. Get the inside track with valuable insights and overview of the fresh trends and new opportunities to optimise through Awin.

Speaker:
Bhavesh Patel - Head of Global Key Accounts, Awin

Guests:
Harry Avent - UK Affiliates Manager, Lookfantastic
Reiss Akhtar - Senior Client Partner EMEA, Creator IQ
Alfie Staples - Senior Global Insight Manager, Awin

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Treat yourself to a break and recharge your batteries for the second half of the day.

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Why do senior marketers value affiliate marketing for its effectiveness but still not invest in it? What do CMOs and Marketing Directors really see as the unique benefit of affiliate marketing? And what do they think are its main challenges? Featuring insights from our recently commissioned Forrester research on affiliate marketing, we'll dive into the key highlights and takeaways from the report and discuss what they mean for affiliate's future.

Host:
Robert Davinson - Global Head of Content, Awin

Guests:
Kevin Edwards, The APMA
Julia Stent, Independent Consultant
Elliot Horn - Affiliate & Partnerships Manager, Shark Ninja
Simon Baptist - AppLovin

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We're deep diving into the world of influencer marketing to answer your buring questions. How to find the right influencers for your brand? The most effective strategies to measure ROI? Navigating influencer partnerships authentically? Our panel of influencer experts will answer your questions and help your brand navigate influencer marketing successfully.

Host:
Ellie Davies - Senior Influencer Partnerships Manager, Awin

Guests:
Grant McAngus - Senior Business Development Manager, Vamp
Annalena Bauer - Director of Business Development, stylink
Seren Roberts - Network & Agency Partnership Lead, LTK

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Like every good story, our campaigns have a start, a middle and a happily ever after. Settle in, whist we set the scene narrating our take on wider market context and the new themes emerging as a result. We’ll share the behind the scenes on our award-worthy bestsellers, created in partnership with a variety of channel characters across different sectors.

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This mythbusting session will shine a light on common tracking myths, unearth misconceptions and provide a clear path towards optimum tracking setups.

Speaker:
Alex Parmar-Yee - UK Strategy Lead, Awin

Guests:
Paul Stewart - Group Strategic Partnerships Director, Awin
Gareth Powell - Global Head of Customer Success, Awin
Eitan Jankelewitz - Partner, Sheridans

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Business Futurist Kate Ancketill will explore how relationships between consumers and brands are changing fundamentally, with the growth of empathic AI and a new generation of emotionally amplified e-commerce.

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Work hard, play hard: Have a drink with us and your favourite partners.

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